AI now has practical applications across industries and functions, and businesses are adopting it for everything from marketing personalization and image classification to supply chain optimization and fraud detection.
In multiple studies, Google’s research partners have demonstrated that ML offers significant business benefits to the substantial ―and rapidly growing ―number of organizations that are using it to turn data into insights. Indeed, ML has become essential to modern businesses’ ability to compete and survive. Google has held that belief for a long time, and forward-thinking business and IT leaders clearly share it.
